We are pleased to share a case study of the Bitrix24 implementation project for our client, Agroline, an agricultural company. The project turned out to be a key stage in the digitalization of the company's internal processes and significantly increased its operational efficiency.
Initial situation:
Agroline faced the need to centralize customer relationship management and optimize business processes. The existing system did not provide the proper level of customer interaction and data analysis, resulting in missed opportunities and lower sales.
Project Objectives:
Creation of a unified base for storing and processing customer data;
Automation of the process of transactions and accounting of requests;
Integration of communication channels with customers into a single system to improve the quality of service;
Implementation of tools for sales analysis and sales funnel optimization.
Solution: The Gulian Digital team embarked on a thorough preparation and planning of the project. Among the key stages of implementation were:
Bitrix24 registration and system setup: The first step to digitalization is quick account creation and system setup, which proves its accessibility and ease of implementation.
Inviting employees: Effective teamwork starts with a quick invitation of employees to the system, which ensures collective mastering of Bitrix24 functionality.
Integration of sales channels: The next step is to connect all customer interaction channels to the Bitrix24 Contact Center, which ensures that no contact is missed.
Customization of CRM-cards: An important stage was the careful formation of CRM-cards with the preservation of the full history of interactions with customers.
Process automation: Roboticization of routine tasks allowed the Agroline team to focus on key tasks and sales.
Results:
Upon completion of the project, Agroline received a comprehensive CRM system that had a powerful impact on sales and customer relationship management. It became possible to track the full cycle of interaction with a client, from the first contact to the transaction, which greatly simplified the process of working with the client base and increased the level of sales.
If your company is also interested in improving your customer service processes and increasing the efficiency of your sales department, don't hesitate to contact Gulian Digital. We are ready to help you implement Bitrix24 and take your business to the next level! Contact us today.📈💼