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Implementation of amoCRM in the Sales Department of SDEK order delivery point

2024-08-01 15:29 Внедрение CRM/ERP EN

Case of amoCRM implementation in SDEK Order Pickup Point

📦 The project on automation of sales department activity in SDEK order delivery point was successfully implemented with the help of amoCRM!
🔍 Initial situation:

An SDEK order delivery point decided to expand its functions by creating a sales department that searches for B2B customers to sign contracts for logistics services. The task was to automate sales processes and manage customer bases.
🎯 Project Objectives:

  • Automation of the process of selling logistics services to companies.
  • Search for new clients across Russia via social networks, messengers and the Internet.
  • Automation of sending commercial proposals and concluding contracts.
  • Centralized management and analysis of work results in CRM-system.
💡 Solutions:

Integration with communication tools:

  • Connection of IP telephony through Zadarma to improve communication with potential clients.
  • Integration with WhatsApp and Telegram via Wazzup for prompt communication and documentation sharing.

Improved segmentation and database management:

  • Development of detailed filters and categories in amoCRM for effective customer segmentation by industry and region.

Automation of routine processes:

  • Setting up automatic sending of proposals and contracts to potential clients.
  • Implementation of templates to standardize documents and speed up the contracting process.

Activity tracking and analytics:

  • Implementation of a reporting system in amoCRM to monitor managers' efficiency and analyze sales conversion.
📈 Результаты:

  • Значительное увеличение количества новых B2B клиентов благодаря целенаправленному поиску и автоматизации коммуникаций.
  • Упрощение процесса ведения переговоров и заключения договоров, сокращение времени на подготовку и отправку документов.
  • Повышение прозрачности работы отдела продаж благодаря централизованному ведению и анализу данных.
Интеграция современных CRM и коммуникационных технологий обеспечила пункту выдачи заказов СДЭК надежное преимущество в управлении клиентскими отношениями и расширении базы корпоративных клиентов.
💬 Отзыв клиента: "Внедрение amoCRM трансформировало наш подход к продажам. Теперь мы не просто эффективно управляем запросами и договорами, но и активно развиваем B2B сегмент на рынке логистических услуг. Спасибо команде Gulian Digital за профессионализм и инновационные решения!"
🌐 Want to improve your business performance? Contact us!

📧 info@gulian.digital / 📞 +374-91-510-350